A small studio building things people actually use.
Innoveev started as four engineers in a Dubai apartment in 2018. Today we're 28 people across four cities, working on a deliberately small number of products at a time — so each one gets real attention.
"Apps built in the Middle East deserve to stand among the best in the world. That conviction is why Innoveev exists — and why we refuse to compromise on a single detail of the experience."
A young Syrian engineer and entrepreneur with an obsessive eye for UI/UX, Hasan founded Innoveev on a simple belief: products from this region can — and should — compete with the best apps in the world.
Built in the region we ship to.
We're a software studio operating from Dubai, where all of our design, engineering and management happens. Our offices in Damascus and Istanbul are operational, with an expansion base in Tallinn.
Most of our work is private — financial systems, healthcare networks, logistics platforms — but the products you can see on our apps page are honest representatives of how we build: opinionated design systems, careful motion, legible code, and bilingual UX that doesn't feel translated.
We are deliberately small. Each engagement gets a senior team and a senior designer, not three juniors and a project manager.
Six unspoken rules, written out.
- 01Craft over hustle
We'd rather ship one thing that lasts a decade than ten that ship Tuesday and break Friday.
- 02Honest estimates
If we don't know, we say so. Padding numbers is a habit of agencies, not partners.
- 03Code that reads itself
Tomorrow's engineer is you, with no memory. Write for them.
- 04Bilingual, by default
Arabic and English from the first sketch — not after the QA pass.
- 05Default to writing
Tickets, RFCs, retros, postmortems. If it isn't written down, it didn't happen.
- 06No one is the customer
Everyone on the team ships, supports, and listens. Engineers do customer calls.
Want to work with us?
Either as a partner shipping a product, or as someone we should be hiring — both conversations start the same way.